Be Fearless In The Pursuit Of What Sets Your Soul On Fire
It takes a huge amount of courage to follow your heart and pursue a lifelong dream and although it was incredibly nervewrecking, I simply have to listen,pluck up the courage and pursue my dream.
Having dedicated 20 years to the family business, before taking time out to raise our three young children, I finally took a leap of faith and started my own business carrying my name. I had been working with my husband for a long time and, while it was very rewarding,I always had a grá to go out on my own. My eternal love for all things beautiful and my wish for every woman to feel special, really pushed me to start creating my own line of jewellery. That, and my obsession with all things sparkly since I was a child!
However, it’s one thing to dream it, another to achieve it, and I am the first to admit the prospect was incredibly daunting. I was petrified at the beginning! Sure, I had a lot of experience dealing with clients at board level, but this was brand new and – this time it was about me. I had to sell myself and my passion and that was very difficult at first. Actually, it’s something that I can still struggle with… but I think I’m getting better! Thankfully, I have my sister Anne Marie – who’s an experienced gemologist by my side for expert advice and I have had hands on training from renowned goldsmith, Deirdre O’Donnell, As I began developing my sense of attainable luxury and sophistication, I decided to use only the very best semi-precious stones and plated metals, to make stunning pieces that were available to anyone and truly Irish. My boutique of jewellery, made up of my designs, won’t be found anywhere else. It’s guaranteed, affordable luxury. Every product comes in a beautiful presentation box, complete with the story behind the piece.
When it comes to dreaming big, I took it to new heights, literally. As the best-selling jewellery brand on Aer Lingus, the sky really is the limit for Jo Harpur. Probably one of my proudest career moments to date was when my children and I were flying to Portugal and they were reading very loudly that Mum was in the magazine (Boutique), and that my bracelet was featured exclusively. Yes, I was embarrassed, but also secretly thrilled.
When my dear family aren’t literarally shouting their praises from the skies, they’re getting involved at ground level. From my sister Anne Marie, to my daughter Aoife who models for me, my brother-in-law Chris who is the photographer, and my mum who inspires me, this really is a home-grown, heartfelt, family business. Anne Marie and I have a great working relationship – she has an incredible wealth of knowledge in her field. I also love working with my daughter and, while it can be hard for her to take direction from myself and Anne Marie – she is 18 after all, she’s always thrilled with the end results. My brother-in-law Chris is an incredible photographer. He works very closely with Michael D Higgins, specializing in portrait shots. We are very fortunate to have him on board.
And my mum? Well, she’s my inspiration. I get my work ethic from her, which drives me to get out of bed every day and keeps me going. She taught me from a very young age that you nothing in life is free and everything you have to earn. Keep going! Don’t give up! I haven’t and I couldn’t feel more blessed right now. My mum is my mentor and she still inspires me every day. xx/Jo
The Importance Of Loving What You Do
For me, this is what makes my heart beat that little bit faster, fulfilling my dream as a creator of beauty is what makes me jump out bed in the morning and the thing that allows me to express who I truly am. Getting to the point in life where you are able to work with what makes you happy is a blessing and a joy you simply cannot buy. Discovering your path in life is a journey you will have to travel on your own and from the bottom of my heart, I hope you too will find what makes you wake up every day with a smile on your lips. /Jo